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Tactic Lab
  • How we can help
    • Audits
    • Services
    • Industries
      • In-house Advertising Teams
      • Agencies
      • Content Websites
      • Data & Tech Teams
      • Government Agencies
      • Non-Profits and Charities
      • SAAS & Startups
      • Travel & Tourism Websites
  • About Us
    • Who Are We?
    • Pricing
    • FAQ
    • Pro Bono Program
  • Free Resources
    • Newsletter
    • Articles / Knowledge Base
    • Website Mini-Course
    • Looker Studio Dashboards
    • Tools & Calculators
      • Digital Marketing Glossary
      • Digital Maturity Self Assessment
      • Budget Tracker
      • CPA/Conversion Value Calculator
      • Which way of accessing GA4 is best for me?
      • BigQuery GA4 Cost Calculator
    • Downloadable Guides/White Papers
  • Contact

BigQuery

Tips and articles about Google’s data lake/warehouse BigQuery.

What’s BigQuery and why do I need it?

What’s BigQuery and why do I need it? Read More

Medieval map

How to define your own marketing channels in GA4, Looker Studio and BigQuery

How to define your own marketing channels in GA4, Looker Studio and BigQuery Read More

Which way of accessing GA4 data is best for me?

Which way of accessing GA4 data is best for me? Read More

How we saved 72% on GA4 BigQuery processing costs

How we saved 72% on GA4 BigQuery processing costs Read More

What you need to know about the sunsetting of Universal Analytics and migrating to GA4

What you need to know about the sunsetting of Universal Analytics and migrating to GA4 Read More

Steampunk-style calculator

GA4 BigQuery Cost Estimate Calculator

GA4 BigQuery Cost Estimate Calculator Read More

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Thanks to the small businesses that make our website possible including FYE Design, Oceanview Accounting & Small Business Society.

We acknowledge the multiple unceded First Nations lands that our remote team lives and works on. A provisional map of these can be found here.

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Company info: Registration | Trademark | PO Box 23, Roselands NSW 2196